We are blogging maniacs at 8THIRTYFOUR, we blog twice a week or more depending on breaking industry news. That is a lot of content to create, which means we have learned a thing or two along the way. Here are some of our blogging non-negotiables. It’s all about the relationship. Readers need to feel a […]
It still astounds me that PR professionals send mass emails when sharing client news. I didn’t think this was the norm anymore, until I was on the phone with my Cision (public relations and social platform) rep. As she was showing me their new platform she touched on the email feature, which allows users to […]
One of the best ways a company can gain awareness is visibility in the media. Public Relations and media coverage has changed over the years which is good and bad. The bad is there are less reporters, which means they have to shift through a lot more information and have limited time to write a story. […]
