February 26, 2018
5 ways to amplify your personal brand
I had a great conversation this past week with good friend of mine, who is in an influential and important role in Grand Rapids. She was looking to amplify her […]
October 16, 2017
Me Too: Utilizing Social Media for Advocacy
Me Too. A powerful two word phrase that has been spreading like wildfire on social media started up on Sunday night. With the Harvey Weinstein sexual assault allegations dominating headlines, […]
April 17, 2017
The future of social media
I had a friend pose a question to me this past week on the future of social media. Will it remain an important tool for marketers? Has fake news, spam […]
August 23, 2016
Building an integrated campaign
Team 834 is working with our local community theatre on the promotion of an unknown play that deals with some very real but difficult issues. In an effort to bring […]
August 18, 2016
Why the heck should I tweet?
Does Twitter really have a place in business? Are you really going to suggest it as part of a marketing strategy? Short answer: Yes. Here is the deal, just a […]
