I was watching CBS Sunday Morning, as I do every weekend, and there was a story about how hard the job market is for new grads. I was only half-listening due to a headache from too many margaritas the night before, but I did perk up when an economist they interviewed explained that AI was […]
Every major decision I’ve made in my life has come out of something traumatic. I guess it’s why I tell people: Trauma may have built you, but it doesn’t define you. The biggest one was deciding to pivot the business I’ve spent almost 20 years building to focus on learning, or as I call it, […]
I was recently quoted in an Inc. Magazine article about balancing growth and profitability, and I want to expand on what I said because there’s a lot more to it than a few paragraphs can capture. “When you invest in growth, your profitability will take a hit. You can’t simultaneously grow and post record profits, […]
In this article we’re going to cover the basics of what you need to know when it comes to creating and utilizing your own brand photography.
Third them firmament give green Creature night first creature saying. Gathering the Days every had. I recently received an email from a follower of Braid who admitted to wanting a career path very similar to well, what we do here at Braid.
Whether you’re a creative entrepreneur, small business owner, or even a larger organization – the idea of getting daringly narrow with your brand positioning and marketing efforts can sometimes feel like boxing yourself in, painting yourself in a corner, and alienating potential customers.
What’s a cake without icing? That outer layer, the icing, is how you actually show up with your brand positioning, messaging, voice, style, look, and feel.
Earlier this year we decided to ditch this very method of growing our own email list. We made every single branding exercise and worksheet on our site available for direct download without the exchange of an email address.
