[vc_row][vc_column][vc_column_text css=”.vc_custom_1535797511386{margin-bottom: 0px !important;}”]Void. Land him to brought may give behold be it yielding evening don’t whose whose cattle of god green, light day. Set make without make moveth. He […]
Yesterday, 8THIRTYFOUR officially celebrated 11 years with our community, clients and staff. While our anniversary gave us an excuse to throw a party, our intent was much more powerful than […]
Strategies are hard. Where the hell do you even start? Whether you are the one responsible for creating a marketing plan or you are working with an agency, you need […]
The use of social media is a hot topic around our office lately. We have a social media policy at 8THIRTYFOUR, it is all of one paragraph and states that […]
This article previously appeared in the Grand Rapids Business Journal on September 29, 2017. Peanut butter. Jam. Bread. Besides a craving for a sandwich, do you think of certain brands […]
Phew…this weather…am I right? I am beginning to think sweating is my new way of life. The weather certainly seems to be symbolic of where we are as a country […]
To be clear, I mean public speaking not just talking out loud. Although I do excel at that regardless if I have an audience. This week, actually today, I am […]
We have a saying around our office, “Presentation is just as important as strategy.” What I mean by that is we could have an amazing marketing strategy that we put […]
Is your logo outdated and no longer relevant to your customers? Do you even know how your brand is perceived? A brand’s mark can be very subjective as individuals see […]
A communication strategy really does serve a purpose, it isn’t just something you read once and set on a shelf. It should be your roadmap to meeting your business goals, […]
I had a conversation with a friend, and someone I respect immensely professionally, about a company’s brand and how it is interpreted across all channels. She shared with me a […]
It still amazes me how bad individuals are at promoting themselves, the fact is everything you do shapes your personal brand. The benefits of personal branding are numerous, the only […]
