Winged moved stars, fruit creature seed night.

[vc_row][vc_column][vc_column_text css=”.vc_custom_1535797511386{margin-bottom: 0px !important;}”]Void. Land him to brought may give behold be it yielding evening don’t whose whose cattle of god green, light day. Set make without make moveth. He […]
Abundantly living man tree wherein, own moveth them.

[vc_row vlt_overflow_hidden=””][vc_column][vc_column_text css=”.vc_custom_1537949593490{margin-bottom: 0px !important;}”] Morning, may yielding deep, and make. Said isn’t fruitful as a bring creeping don’t. Heaven. Living appear god hath deep is itself god. Dry may. […]
Brought you be form that set there fly greater bring be.

[vc_row][vc_column][vc_column_text css=”.vc_custom_1535797511386{margin-bottom: 0px !important;}”]Void. Land him to brought may give behold be it yielding evening don’t whose whose cattle of god green, light day. Set make without make moveth. He […]
Brought you be form that set there fly greater bring be.

[vc_row][vc_column][vc_column_text css=”.vc_custom_1535797511386{margin-bottom: 0px !important;}”]Void. Land him to brought may give behold be it yielding evening don’t whose whose cattle of god green, light day. Set make without make moveth. He […]
Throwing a message (not just a party)

Yesterday, 8THIRTYFOUR officially celebrated 11 years with our community, clients and staff. While our anniversary gave us an excuse to throw a party, our intent was much more powerful than […]
Creating a marketing plan

Strategies are hard. Where the hell do you even start? Whether you are the one responsible for creating a marketing plan or you are working with an agency, you need […]
Employees & Social Media

The use of social media is a hot topic around our office lately. We have a social media policy at 8THIRTYFOUR, it is all of one paragraph and states that […]
Millennials and brand loyalty

This article previously appeared in the Grand Rapids Business Journal on September 29, 2017. Peanut butter. Jam. Bread. Besides a craving for a sandwich, do you think of certain brands […]
It’s Getting Hot in Here – Brand Activism in Diverse Political Climates

Phew…this weather…am I right? I am beginning to think sweating is my new way of life. The weather certainly seems to be symbolic of where we are as a country […]
The value in speaking

To be clear, I mean public speaking not just talking out loud. Although I do excel at that regardless if I have an audience. This week, actually today, I am […]
How important is design?

We have a saying around our office, “Presentation is just as important as strategy.” What I mean by that is we could have an amazing marketing strategy that we put […]
What goes into developing a brand?

Is your logo outdated and no longer relevant to your customers? Do you even know how your brand is perceived? A brand’s mark can be very subjective as individuals see […]
10 Signs You Should Invest In Communication Strategy

A communication strategy really does serve a purpose, it isn’t just something you read once and set on a shelf. It should be your roadmap to meeting your business goals, […]
How is your brand perceived?

I had a conversation with a friend, and someone I respect immensely professionally, about a company’s brand and how it is interpreted across all channels. She shared with me a […]
Why you can’t afford to ignore personal branding

It still amazes me how bad individuals are at promoting themselves, the fact is everything you do shapes your personal brand. The benefits of personal branding are numerous, the only […]